Star Broadcasting Inc. Offices in Pensacola

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"Radio Gets Results"
With more competitors, less customer loyalty, more products and less "shopping" time, you need a well-planned and executed marketing plan. Our marketing team can help you understand how to:

* Expand your market reach
* Target your best customers
* Generate sufficient message frequency
* Reach mobile customers
* Motivate people to shop AND buy
* Build "brand" awareness
* Establish a relationship with consumers
* Break through competitive clutter
* Make a lasting impression
* Maximize your media investment

"Radio Audiences"
Radio is our most faithful companion.
Whatever we do, wherever we go, Radio is right by our side; it reaches 95.4% of persons 12 and older every week! (Monday-Sunday, 24 hours, based on weekly cume) Average weekly reach: Persons 12+ 95.4% Teens 12-17 99.0% Men 18+ 95.7% 18-34 97.8% 25-54 97.4% 35-64 97.0% Women 18+ 94.4% 18-34 98.0% 25-54 96.8% 35-64 96.0%

Radio Listeners Listen ... and Listen ... and Listen ...
In terms of time spent listening, Radio holds its own against competing media. Every week, persons 12 and older spend 20 hours and 45 minutes listening to Radio. Every minute consumers spend listening to Radio is another opportunity for your marketing message to reach the right people!

Radio is the #1 Medium Close to the Point of Purchase!
In any 24-hour period, 68% of adults ages 18 to 34 are exposed to Radio within one hour of making their largest purchase of the day. In our high-speed, multitasking world, people can't devote as much time to anything anymore including comparison-shopping. Time starved shoppers need to be able to gather data on the fly. What medium can fill them in as they drive to the store? Only Radio!